mock up of double page spread

THE FRIST PAGE

THIS WILL BE THE SECOND PAGE

steps to creating my contents page

this is the tittle of the contents page and i chose to use the same colour scheme that is on the front cover because this shows consistency and also helps create house style , i also used the same font used for the mast head.

I broke the colour scheme by adding pink to the table of contents because i wanted the contents table to be more interesting and fun and pink connotes a sense of youth and is vibrant and my magazine lacked this. the contents page mentions a lot of big names in the music industry and i used this to keep the audience drawn in and keep reading.

mock up of contents page

steps to making the front cover

i changed the background of the image because it didnt look appropriate for an RnB magazine and the background did not reflect what the magazine was about . i chose a black backround because i thought it would match the colour scheme therefore creating an identifyable house style

i changed the image on my magazine because its not appropriate for the music genere that i am targeting which is RnB. the guitar in the image, the costume and make up reflect country music  so i decided to use a different image.

i chose this medium long shot , eye level image because 

from the questionaire results i foud out that most of the participants wanted the purple , black and white colour scheme and so i decided to use purple as a back ground layer . i also decided to use  musicos  font in black because it reflects the what the magazine is about as a whole , its very relaxed and carefree

the photo shoot

I chose to use these images because straight away they reinforce the genre of the magazine , throught the costume , setting  and body language . i used the glases as a prop and i thought it would be appropriate for an RnB magazine.

I chose this medium long shot because the costume and clothing connoted a sense of fun and freedom and this is what the magazine is about . i chose to have the guitar as a prop because i thought it make the picture seem more ' musically linked'.

colour samples

I chose the black , white and purple colour scheme becasue i thought the colours complemented each other , and i thought they would appeal to both genders . also from my questionaire on survey monkey i found out people thought purple , black and white would be the most suitable for an RnB magazine.

results from questionnaire

i asked the participants what colour scheme they thought would be suitable for and RnB magazine and the majority chose purple , black and white.

the participants were also asked what RnB artist they would want featured in the magazine and the majority chose Beyonce , the question also had an 'other choice option and they chose they are own artist they thought should be included.

the third question was about the price of the magazine and the majority was prepared to pay from 0.99 to 1.50  for an issue of an RnB magazine.

i asked the participants of the questionnaire what name they thought was suitable for an RnB magazine and the most liked name was 'beat'

the participants stated that they would prefer the magazine to have a balanced ration of text and images.

the participants preferred quick sharp cover lines on the cover of the magazine.

What contents do you suggest the magazine features?

Content

-        A new and upcoming section for breakthrough artists. -        New songs/Albums (+Releases) Concert dates. -        Top 10 RnB music the music sensations e.g. Rihanna, Ed Sheeran -        Old RnB to new RnB, focus on certain artists maybe show their time through their music life -        Gossip Images News Information Latest Hits. -        Events, new albums, interviews. -        Celebrity dirt, top 10 songs, top albums, new song releases, news on celebrity couples. -        Competitions, list of the latest music charts, horoscopes. -        celebrity gossip fashion tips an exclusive

as this was an open question i got a lot of suggestion and decided the best way to display the results would be to use a table .

research and planning : magazine treatment

The treatment

Magazine: RnB music magazine.

Target readership:  My music magazine will be targeted at an audience from 18 to 25 and this will reflected having celebrities of the front cover that are of a similar age range and this will make the magazine related to its audience. The magazine could also be read by an audience that’s over 25 because RnB also appeals to larger audience of both males and female adults but the targeted audience is predominantly female. An average RnB music magazine reader will either be full time education at college or university and also have a part time job and be in demographic C2 to D. the targeted audience are explorers and this means they seek discovery and they also like having a good time, so they are hedonists and they like to stand out in a crowd and think for themselves, they are individualists. If the magazine establishes itself as a brand the targeted audience will always purchase the magazine because they have high loyalty to established brands and this links to their lifestyles.

Form and style: the RnB music magazine will have a purple, black and white colour scheme and I chose that colour scheme because it had high ratings in the questionnaire. The magazine will contain interviews with artists that are current and are in the charts or upcoming artist to look out for in 2012. The magazine will also feature celebrity interviews, album reviews and a list of the latest music charts. To make the magazine less formal I decided to include fun things for readers like horoscopes, puzzles/quizzes and celebrity gossip. the magazine is aimed at both genders but the magazine if predominantly purchased by females and this will be reflected on the front cover by the use of colours and font and house style, the central image will be an attractive male or an attractive female role model and this will be used to lure both genders. The magazine will also have special offers and competitions to win big prizes and /or free posters and this will also be used to lure the audience and into purchasing the magazine.

Themes and typical features: the magazine will have many recognisable features that are generic conventions for music magazines. Every issue will contain music chart updates for the month, as it will be a monthly magazine. Although the magazine is solely about RnB music it will also include artists from broad genres and celebrity news. The magazine will also feature a page that’s tells you about upcoming new music videos, gigs and concerts and also tell you where tickets are available if required. The magazine will always have the same colour scheme of purple , black and white and this will create brand identity and a recognisable house style . in every issue the masthead will be positioned in a different position from the last issue and will be positioned in accordance to the picture and this means the masthead doesn’t always have to be a the top in can be in the middle or it could be tilted and this creates a relaxed atmosphere making the magazine less formal.

Potential advertisers:  from the target readership we have established that the targeted audience are very loyal to brands, so the advertisements that will be featured will be brand clothes and shoes i.e. from Henley, H&M, project D and Thomas pink. for the females viewers I will include adverts for make up and any facial products and hair products , for male viewer the magazine will include adverts for different types of deodorant and hair gels and different types of new games coming out soon.

editorial team :the editorial for the RnB magazine will be made up of writers that have a big interest in RnB and this way they would be able to relate to customers. the customers can also send in suggestions of what they think should be included in the magazine . The aim is to keep bringing in fresh new ideas to keep the magazine up to date and current.

samples of fonts

mock up of front cover

i decided to use a tilted masthead to connote a sense of fun and a sense of freedom and to make my magazine more realistic i decided to also add a barcode , price and date because this is a generic convention of magazine covers . i also used a puff as a way to draw in readers.